Saturday, February 26, 2011

Blogger Discussion Leader on B2B Web Products

The individual who would be selected to take on the role of writing this blog would have two primary responsibilities 1) to create/maintain a new external-facing company blog for businesses level clients (B2C & B2B) that provides insight into and promotes the entire platform of Google business web products; and; 2) for handling questions posted by visitors, and when necessary troubleshooting and identifying emerging situations that need expeditious attention (trouble spots) related to dissatisfied or frustrated business clients. 

This professional managing this blog-level customer service hot-line would be responsible for promoting/showcasing new Google products, and to discuss the features of existing products in a way that benefits business users. These discussions would be intended to trigger thinking and feedback from business owners who are struggling with the existing Google products they are using, but are not otherwise likely to express complaints, or raise their issues through normal existing communication channels. The professional in this position would be responsible for helping solve problems that are raised before they become critical issues that can adversely effect the company's reputation or revenue avenues. This Blogger will need to develop excellent relationships with The Company customer services teams, engineering/help desk teams and business services teams on both vertical and consumer facing business units/teams.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Director of B2B Marketing, Media and Platforms - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/director-of-b2b-marketing-media-and-platforms-mountain-view/index.html




















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Friday, February 25, 2011

Blogger Discussion Lead for New Consumer Products

This external-focused blogger shares ideas and explains light technical concepts related to products that are currently in, existing and coming into Google Labs.  This light side of web technology presentation would be designed to share new product ideas that are being currently developed/tested by the Google Labs team to external audiences. This blog would be a sounding point for questions, criticisms and discussions.

The role of the blogger would be to start and keep discussion going about Labs products and to encourage trial, testing and feedback to development teams. This external-audience blogger will be responsible for encouraging experimentation of Lab’s products and should integrate feedback and experiences received as comments into new blog posts. The individual will also be responsible for using suggestions that are provided to the company about potential new products for the Labs product as a way to pilot new product ideas to a larger audience. This blogger will solicit feedback and honest feedback from visitors to their blog including criticism and questions through the comment sections of each/any blog post.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Consumer Search - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-marketing-manager-consumer-search-mountain-view/index.html




















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Thursday, February 24, 2011

Internal Blogger on Strategy and Business Practices

The professional who is selected to write an Internal Blog on Business Strategies for Google would by necessity be expected to consume a huge volume of printed, published, and otherwise documented information related to the company which would include information saved on internal shared company drives, as well as information that is published externally about the company from analysts reports, media coverage and competitive reviews published about the company and other partner and competitive companies.  In addition to the ability to consume a tremendous volume of printed information, this professional would also be expected to attend, audit or participate in internal and shareholder-focused meetings on a near-continuous basis.

This individual would need to possess the ability to understand the progressive nature of the core capabilities of the company, and position themselves to find and decipher fragments of information that show the future intentions and un-disclosed plans/strategies of competitors, partners and other industry organizations. This individual would be required to assimilate this information into a series of confidential blog posts which would be structured to provide company executives with a snapshot of the information (which although well documented) would by necessity take the form of executive level summary reports. This individual should be able to withstand high-level strategically focused demanding Q&A sessions with company executives who are setting and adjusting the core strategic business plans for The Company.   

I would really, really like to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Director of Employment Marketing, Branding - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/director-of-employment-marketing-branding-mountain-view/index.html

















 This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Wednesday, February 23, 2011

Internal Blogger for New and Existing Products

This new position recommended for The Company would share insight through an internal blog to document and discover the perceptions of Google labs and beta-level products, which are being developed and internally tested, by employees and various proprietary partners under confidentiality agreements. The Internal Blogger for Developmental, New and Beta Level products would be a password (intranet) level blog that makes use of internal communications channels to help provide developers with a history of feedback on products as they go through the development cycle.

This professional would be an internal champion of tested products, but also a bearer of bad news for any and all the products of which they review. The blogger would be required to develop a schedule of upcoming products to review and would also be responsible for updating old blog posts with fresh feedback as it is received. The blogger would be expected to understand the developmental timeframe that products are constrained by, and would be expected to solicit first-person feedback in a manner that provide engineers who are developing the product with ample time to include the feedback that is received back into the development of the product before the products are offered for review to external audiences.  

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Global Marketing Strategy and Operations Manager - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/global-marketing-strategy-and-operations-manager-mountain-view/index.html


















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Tuesday, February 22, 2011

Restaurant and Food Service Lecture Blog Series Leader

The role of Restaurant and Food Service Lecture/Blog Series Leader is a position that is designed to help explain in everyday terms how restaurant owner/operators and larger restaurant chain brands can make a worthwhile connection between Google products and their existing street-side restaurants, cafes and public lounges.

The individual best suited for this type of customer facing position will have extensive knowledge about the food service industry and comparable knowledge of Google products and other online tools relevant to this vertical market category. The individual will create and promote solutions on an external blog that accepts questions from trade industry partners, members of the media, restaurant owner/operators, bar/tavern proprietors, and other lounge/public gathering event venues on how these businesses can get the most out of existing and new Google products to help promote their locations to existing, new and potential customers.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Product Marketing Manager, Enterprise Search and Maps - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/lead-product-marketing-manager-enterprise-search-and-maps-mountain-view/index.html


















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Monday, February 21, 2011

Retail, Chain Store and Big Box Market Lecture Blog Series Leader

The position recommended as Retail, Chain Store and Big Box Market Lecture/Blog Series Leader is a role that addresses the unique circumstances that are related to connecting Google web products with an online retail presentation, that is also connected to a brick-and-mortar businesses.

The professional charged as the discussion leader for this vertical market would tackle the difficult questions that store owner-operators and managers face relating to online vs. in store pricing, geographic market limitations, shipping, receiving, returns, mobile marketplace, website promotions and other challenges related to real-time online customer service. The individual that is responsible for developing a dialogue with these vertical market business leaders would have relevant industry knowledge and would be as comfortable performing a store walk as they would in describing the nature of an online ecommerce storefront. The individual should be prepared to handle inquires from trade press reporters, trade show organizers, and professionals working in all aspects of the retail store environment. 

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Channel Marketing Manager, Google Apps - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/lead-channel-marketing-manager-google-apps-mountain-view/index.html























This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Friday, February 18, 2011

Ideas Strategist and Google Product Thought Leader

This new recommended position is a role for a qualified professional to think on behalf of The Company. This person's primary role is to explore how to improve the connection between everyday users and organizations through Google products.

This professional would be expected to provide forward thinking on existing products and make improvement suggestions and to identify untapped market synergies through blog posts, in meetings and by delivering company presentations.  This person would explore and discuss how people can and could better connect to others and to information with products from Google.  This mobile, without a desk position, is ideally suited for a person who is comfortable having brief yet targeted conversations with hundreds or even thousands of company employees about relevant product topics. The role requires virtual office connectivity and a willingness to travel to Company offices worldwide.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Global Marketing Strategy and Operations Manager - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/global-marketing-strategy-and-operations-manager-mountain-view/index.html






















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Thursday, February 17, 2011

Non-Profit Vertical Market Blog Series Discussion Leader

The professional that would be best suited for the suggested role of Non-Profit Vertical Market Blog Series Discussion Leader would be an individual that understands the unique and dynamic nature of how the web has been, and can be used to trigger charitable acts and charitable giving to non-profit organizations.

This individual would have knowledge of activities that are related to non-profit organizations across the spectrum including educational, personal services, disaster relief organizations, political and religious groups who use the web to connect with, distribute and solicit support for their various causes. While the individual in this position will be responsible for helping teach individuals working with non-profit institutions how Google products can be used to expand the audience reach, the primary role of this position will be to actually increase the visibility of worthwhile groups by featuring case studies and promoting the connectivity of these groups to a larger web based audience.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Channel Marketing Manager, Google Apps - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/lead-channel-marketing-manager-google-apps-mountain-view/index.html


















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Wednesday, February 16, 2011

Entertainment and Music Market Lecture/Blog Series Leader

The role of Entertainment Property and Music Market Lecture/Blog Series Leader is another vertical business position that requires a unique professional who can connect specific knowledge related to the challenges professionals in this industry face when Google products to their online businesses activities.  The individual in this role would work closely with industry groups, experts and small/large companies to train/troubleshoot and solve problems as they relate to how the content produced by this industry is published and promoted through Google entertainment platforms.

The individual would need to understand the unique challenges of copyright standards and be intimately interested in music, entertainment and mass media labels. This individual would be responsible for understanding video, audio, and text-based publishing, social media promotion, and would act as a company ambassador who promotes features of existing and new Google products. The professional suited for this role would maintain an external facing industry blog, and would be adept at handling requests from record labels, entertainment properties, celebrities and other media organizations.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Enterprise Apps Competitive Product Marketing Manager - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/enterprise-apps-competitive-product-marketing-manager-mountain-view/index.html





















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Tuesday, February 15, 2011

Construction and Builder Market Lecture Blog Series Leader

The role of Construction/Builder Market Lecture/Blog Series Leader is a Vertical Businesses Market position that would require a professional with specific knowledge of the challenges that builders, and other construction professionals face with working to integrate Google product usage into their existing online business based initiatives. Working closely with trade press, industry experts and providing on-site (if needed) personalized instruction seminars, this professional would work to trigger a new generation of Google business product usage from the vertical market area of construction professionals, building contractors, general services contractors, real estate professionals and other real-property developers.

This individual would be responsible for promoting the use and integration of specific tools that are available to these users such as Google maps, Adwords, Google lab products and other proprietary applications relevant to business practices. This individual would be required to maintain an external blog, and to handle request from industry groups, google business customers, trade show coordinators and members of the media. 

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Maps Enterprise Product Marketing Manager - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/maps-enterprise-product-marketing-manager-mountain-view/index.html




















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Monday, February 14, 2011

General Web User Lecture/Blog Series Leader

The suggested position, General Web User Lecture/Blog Series Leader is a new role that is akin to being a general Google Ambassador, who shares personal insight, technical knowledge and helps troubleshoot problems, issues and answers questions from a widespread general Google user audience. This discussion leader would be responsible for publishing a regular (external) blog which is specifically related to taking a question from a general user, and turning it into a solution for other users to benefit from.

This professional would be responsible for maintaining a written, video, audio and interactive-session profiles, which provides different formats of information to a variety of users, which can be accesses via multiple formats. Central to the position would be the ability to work with internal departments (like You-Tube production teams) to convert the general Lecture Blog Series presentations into multiple languages.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Director of Consumer Marketing, Brand Operations - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/director-of-consumer-marketing-brand-operations-mountain-view/index.html

















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Saturday, February 12, 2011

Vertical Markets Lecture Blog Series Leader

The role of Vertical Markets Lecture/Blog Series Leader is a position that would make use of a professional’s intimate knowledge of a vertical market area (i.e., small business, fashion, entertainment, web-tech development, automotive, travel, etc) to lead a discussion of how Google products connect to their specified industry category. Within the vertical this professional practices, the job of the professional would be to better understand how existing Google products are being used by other professionals in this area, and to encourage new usage (of new and existing products) by colleagues in their category.

This role would require the professional discover barrier issues related to existing google products and to promote new/expanded google product usage by proactively teaching others how a variety of Google products can be integrated into everyday business/personal project efforts. This role would require the professional to maintain a forward-focused blog, and the ability to conduct interviews/demonstrations with trade press, and the ability to make presentations (online and in person) to a variety of vertical industry (small and large group) audiences.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Enterprise Mid-Market Product Marketing Manager (Americas) - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/enterprise-mid-market-product-marketing-manager-americas-mountain-view/index.html















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Friday, February 11, 2011

SMB Lecture Blog Series Leader

A new suggested role of Small and Medium Business Lecture/Blog Series Leader would require a professional to lead a public discussion that teaches business owners how to get more out of existing and new Google products. The professional selected for this position would work to provide information to this targeted group to proactively discover issues this group encounters when using Google products in order to develop or troubleshoot solutions that make these professionals lives easier.

This individual would be responsible for developing conversations (in person and online) with the target audience that uncovers the unknown barriers the audience encounters which results in their avoidance of regular Google product use for business purposes. The Lecture/Blog series leader would help promote expanded or new product usage with the audience. This role would require the creation of a forward-focused external blog, the ability to maintain an online presentation schedule, the ability to lead small group (in-person) discussions, and a willingness to present discussions with industry groups. 

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Director of B2B Marketing, Media and Platforms - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/director-of-b2b-marketing-media-and-platforms-mountain-view/index.html















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Thursday, February 10, 2011

SMB Website Content Instructor

This suggested new role of Small Business Website Content Instructor is a new position recommended for The Company to consider creating which would employ an individual to help existing business users understand how web content (published to company blogs, social networks and traditional websites) is used and fed to other users as Google search list results.  This individual who would help SMB users understand how different Google products produce different results and help educate these users on how to use the entire platform of Google products more effectively.

This position would require the professional to conduct web-based training sessions to teach small and medium business owners and to answer questions about what is involved with creating engaging, useful and valuable presentations for customers. This individual would likely maintain a regular web-instruction training schedule, and be available for requests from business associations, chamber of commerce and other non-profit organizations and conduct education training at trade-shows. 

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Channel Marketing Manager, Google Apps - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/lead-channel-marketing-manager-google-apps-mountain-view/index.html





















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Wednesday, February 9, 2011

Google Business Product Web Trainer

The suggested new role of Google Business Product Web Trainer is a recommended role for a professional with The Company that would enable an individual to become a key point person who helps existing Google business product users trouble shoot, learn how to use these tools/time more effectively. This position would require the professional to conduct web-based training sessions with small and medium business owners where question/answer sessions would initialize discussions about existing features of current products.

These sessions would be business focused to explain how Google products can help ease small business burdens and solve problems related to traffic flow, ecommerce and other online connectivity situations. This individual would likely present to small groups (i.e., chamber of commerce) and at trade-shows. 

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Search Advertising - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-marketing-manager-search-advertising-mountain-view/index.html













This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Tuesday, February 8, 2011

Small Business Google Product Trainer

The new suggested role of Small Business Web Product Trainer is a position for Google to consider creating in which a representative of The Company would provide instruction via web-based training sessions (and in person/small group sessions) to small and medium business owners and other professionals. This position would promote the use of new and existing business-focused products from the Google platform to individual business owners and groups including local chamber of commerce meetings.

The person in this position would be skilled in presenting/teaching people individually; and capable of answering a wide range of questions from multi-person groups about the benefits of business related products. This individual would also maintain a trade-show schedule where they would provide demonstrations to specific trade show audiences on new product launches. This position would also likely work closely with The Company publicity department to ensure new product launches are property covered by main stream media outlets and influential bloggers.  

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Search Advertising - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-marketing-manager-search-advertising-mountain-view/index.html
















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Monday, February 7, 2011

75000 Stories About Not Getting a Google Job

My friend sent me a link to Bloomberg on Google Jobs that reports 75,000 people submitted applications to Google last week on the news that the company had announced plan to add staff. Of course I was applying to Google before it was cool.

It occurs to me that a lot of people are going to be disappointed that they'll never hear back on the application they submitted to The Company (besides the auto-responding email).  After all, each candidate takes time to personalize their cover letter, spends time thinking about how they would help move the company forward, and shares with their friends/family news of their application.

75,000 people who are asked by friends a week later... "Did you get the job..?”
75,000 people who are asked family... "What happened with your Google application..?”
75,000 stories on Facebook from otherwise qualified, motivated Brand Ambassadors who are left with a story of disappointment rather than a story with a good ending to talk about.

Google has an opportunity to change the story for a lot of these people, by changing the direction of these stories and creating a different outcome for a significant portion of this audience that leads to a less disappointing place. A t-shirt in the mail, a semi-personalized postcard, a phone call or voicemail to these people can be a game changer in where tens-of-thousands of discussions (that are occurring right now across the web) end up.




In truth, I am hoping for more than a t-shirt in the mail. I hope I'll be a person selected to help Google turn this corner with this audience, and I've offered my help, and applied at jobs.google.com for the job of Director of Employment Marketing, Branding - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/marketing/director-of-employment-marketing-branding-mountain-view/index.html

This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

New Products Brand Ambassador

The suggested new position of New Products Brand Ambassador is a role that requires a professional to promote the widespread use of traditional, mobile and emerging google products to general and niche online audiences.  This professional will create and publish information through blogs, social networks, and will be comfortable providing presentations to virtual audiences as well as small and large-audience presentations. As a long-term position, this individual would be expected to lead the conversation and define the categories they are charged with promoting, and would likely become a regular contributor to mass-market news publications, a published author (book) and develop well-known presenter/speaker credentials (i.e., keynote addresses).

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Product Marketing Manager for Search - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/lead-product-marketing-manager-for-search-mountain-view/index.html
















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Saturday, February 5, 2011

New Mobile Product Strategist

The suggested new position of New Product (Mobile Web) Strategist is a position for a senior level product development specialist who has the ability to explain in everyday terms the types of products and type of experience that will define the next generation of the mobile web. This individual would be responsible for developing concept related presentations, for creating looks-like prototypes of hand-held devices and fixed-out-of-home presentation kiosks. The role would also require the professional to create presentations for internal audiences that show the basic functionality and user-feature parameters of next-generation mobile web products. This individual would ultimately have a responsibility to engage users outside The Company when products are vetted for cost/benefits analysis and for second-stage prototype-to-product transition.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Search Advertising - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-marketing-manager-search-advertising-mountain-view/index.html



















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Friday, February 4, 2011

SMB Small Medium Business User Product Strategist

The suggested new position of Small and Medium Size Business User Product Strategist is a role for a senior level business development specialist who would be responsible for defining tools and web-based information products for business users. This position would be focused on compressing the learning curve for business owners on standard google product web use and decoding basic technical information (like analytics user guides) for this time-pressed audience. The professional would be responsible for helping these important users understand how the fundamentals of monetizing their web presentations and help them connect their valuable/proprietary content with new or previously untapped features of Google products.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Search Advertising - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-marketing-manager-search-advertising-mountain-view/index.html

















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Thursday, February 3, 2011

Google Brand Strategist

The new suggested role of Google Brand Strategist is a senior level marketing position best filled by a seasoned consultant who can handle the responsibility of defining opportunities, and driving the future of products to be developed or acquired which relate to the mobile web, in-home internet, B2B products and a non-traditional out-of-home internet experience. This position would require the professional to conduct hundreds of non-technical interviews with Google employees (all fields) throughout the global network of offices. The position would require the individual to work closely with Google executive management in order to provide strategic analysis and thought leadership discussions (both in meetings and internal confidential blogging) on the future of Google products.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Lead Product Marketing Manager, Search Launches
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/lead-product-marketing-manager-search-launches-mountain-view/index.html


















 This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Wednesday, February 2, 2011

User Engagement Analyst for Online Products

The new suggested role of User Engagement Analyst for Online Products would require a professional to fully experience and analyze the full experience that is available from virtually every online product that is currently offered on the Google platform. Although the position would require some basic engagement with technical/engineering elements, the person best suited for this role would focus on how non-technical users engage with online Google products and work to understand the reasons others avoid using these tools. The professional in this role would participate in focus group research to discover solutions to deep-rooted avoidance issues related to segments of the Internet population and provide feedback, solutions or workarounds to technical staff who are developing the next generation of online Google tools. This position would report to teams with an internal blog.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at jobs.google.com, so I have applied for the following job instead:

Product Marketing Manager, Google Apps (Enterprise) - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/enterprise/marketing/product-marketing-manager-google-apps-enterprise-mountain-view/index.html





















This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Tuesday, February 1, 2011

Small Business Discussion Leader and Blogger

The position of Small Business Discussion Leader would be a role that requires a professional to engage small and medium business users/clients who use Google features but are not fully tapping the benefits and potential of these online tools to support their online businesses goals. Through the creation of a semi-personalized web-training series, lecture tour, and ongoing (i.e., daily) blogging, this new/suggested role would help bring information, solutions and motivation to small and medium business users in a way that helps them engage more fully with a wide variety of Google products.

It would be a pleasure to apply for this position, but it is not included in the list of jobs that are currently advertised at http://jobs.google.com so I have applied for the following job instead:

Product Leader, Small Business Solutions - Mountain View
http://www.google.com/intl/en/jobs/uslocations/mountain-view/markcomm/prodmark/product-leader-small-business-solutions-mountain-view/index.html  












This series is a skills showcase of Clint Garwood, a senior-level marketing consultant actively campaigning to get a Google job. I am happy to interview for and discuss this and other positions with Google (or with other companies) where my skills and extensive experience can find a good home. I am willing to relocate and/or travel extensively as a condition of any suitable work offer made to me. Thank you for considering me for Your Team. I am looking forward to hearing from you very soon.

Wednesday, January 19, 2011

A Great Dane Marketing Dog has A Big Profile

Great Danes are well know for their Big Bark, Big Profiles, and Big ehem..., Waste Product.   Great Dane Marketing Dogs have a well documented need to consume lots of resources to maintain their sizable stature.

Great Dane Marketing Dogs have high-visibility and easily catch the attention (for obvious reasons) of those around them. True to the nature of these K-9 giants as well as their comparable Marketing Dog profile, Great Danes are powerful in very short bursts and can cover a decent amount of ground in a short time, but they need a dependable plentiful supply of resources. Good caretakers of Great Dane Marketing dogs must be predictive and understanding of both the dog and the surrounding environment. Good managers must have precise verbal (communications) control, as the physical stamina of a manager would be unable to halt the advancement of these beautiful creatures in a situational crisis.   









Even Great Dane puppies are big dogs, and similar to the K-9 breed, sadly,  these big Marketing Dogs tend to live life large, but too often too short. This marketing dog’s healthy appetite often leads to an equally high profile waste product. Accountants working behind this breed of marketing dog should be prepared to follow along with the snow shovel.

Good Nutrition is Key to A Good Marketing Dog
Four Legs Pet Store Chicago on Facebook

Donations to The American Kennel Club; Humane Fund are Tax Deductible
http://www.akc.org/humane_fund/

About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Monday, January 17, 2011

Golden Retrievers are Classic Marketing Dogs

This friendly & fun Marketing Dog is aptly named, the Golden, and both the K-9 and its marketing dog program comparison are long-standing favorites for all the best reasons.

Characteristically good-natured, with a well balanced and playful personality, Golden Marketing Dog Programs are classic promoters that use fun high-energy tactics to trigger an endless game of go-fetch. Great in the park, at the beach, in a backyard or in the living room, these K-9’s are full of life, and as a Marketing dog these programs always seem to be carrying some good news (discounts/giveaways).












Interacting with a Golden Retriever Marketing Dog makes the customer feel good, and often triggers repeat engagement and fond memories. As might be expected, Golden Retriever puppies, which are an absolute favorite in person and in advertising, are almost sinfully precious in the cute factor and easily melt hearts with their charm, and good looks. Golden Marketing programs (like the real K-9 breed) need exercise (regular walks) and lots of attention from their people managers.

People managers who are dedication to exercising their Golden Marketing Dog daily can expect decade(s) of wonderful results and loyal companionship out of these beauties.

Keep your Marketing Dog Looking Great: Visit Kreisers of Chicago and Southern California
http://krisers.com/

Please Support No Kill Animal Shelters and Rescue Groups
Learn more At Wikipedia: http://en.wikipedia.org/wiki/No-kill_shelter

About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Friday, January 14, 2011

Pointers are Search Marketing Pros of the Dog World

K-9 Pointers (i.e., English or German Short-Hair) are the hard working Search Marketing Dogs of the business world.

These extremely ambitious, dedicated and powerful Marketing Dog Programs have personality traits akin to the muscular always-alert K-9 pointer breed that is always ready to deliver results time after time to a good manager.  Pointer Marketing Dogs are quick learners that don't require a ton of supervision or maintenance, as long as their job is clearly defined. These active marketing dog programs require exercise/activity, and like the dog breed needs open space to run for good results.
























These marketing dog programs work well when given clear direction from a manager, and once properly trained will work hard to identify and create opportunities for their business companion.  Pointer marketing dogs work well (collaborate) with other marketing dogs, and will give up a prize they have found/won to their working partner.  When left to their own devices or ignored these work dogs become restless and will obsess in destructive and compulsive manners. The entire life-cycle of this marketing dog needs to be considered (marketing and K-9 breed) when considering new dog adoption as this a breed that can survive in the wild, and but will suffer when deprived of freedom and open space.

Dog Fashion Does Say Something About the Person at the Other End of the Leash
http://www.petego.com/

Life is Indeed Wild. Please Support a Better Breed of Wildlife
http://www.wwf.org/


About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Thursday, January 13, 2011

Are You a Purebred or Mutt Marketing Dog?

A Purebred Marketing Dog has all the proper papers, a properly prepared/edited online profile, and well known references that are designed to stand up to the scrutiny and review of other purebred types.

Mutt Marketing Dogs on the other hand rely on their wagging tails, cold noses and a sense of adventure to make their way in life, and are searchers who sniff around from person to person looking for love, food and something interesting to eat.












In truth, both pure bred and mutt marketing dog types have benefits and drawbacks, which are most often related to the characteristics (good or bad) of their people managers who are responsible for the health, physical maintenance and sociability/temperament of marketing companion.

Even the best documented purebred marketing dog when leashed to a negligent manger (i.e., entertainment violence is the puppy mill of marketing) can cause real harm, pain and suffering. Conversely a mangy Mutt Marketing Dog who might bear scars from early tragedies, when connected to a motivating, nurturing and supportive manager can become a loyal, helpful dedicated partner that makes the world a more wonderful and worthwhile place.

Regardless of the kind of marketing dog you have on your porch, both require good nutrition, a purpose in life, a little bit of free space, and companionship (people and other marketing dogs to play/work with) to reach their true potential. 

Make your Marketing Dog Look their Best
http://www.bellabeancouture.com/

Humans Need Hugs Too: Support The Humane Society of the United States
http://www.humanesociety.org/

About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Wednesday, January 12, 2011

The German Shepherd is a B2B Marketing Dog

The German Shepherd is a natural born work dog, trusted companion, and the Marketing Dog equal for the breed is a trade, business-to-business and basic industry marketing program.

This strong, intelligent and able-bodied Marketing Dog type is a favorite companion of workers who need to reach known audiences again and again. German Shepherd Marketing Dog programs are easy to spot (direct mail, trade-show programs, t-shirt/logo merchandise etc) and are consistently useful in delivering clock-work type results again and again.









These marketing dogs are easy to teach (learn fast) and are devoted supporters of good people managers. As a Marketing Dog these programs are good guardians for a corporate brand, and are a good bet for virtually any type or size of business, organization and industry.  These marketing dogs are loyal servants for specialty groups (non-profits, schools and institutional), and like their K-9 equals easily adapt to specialized and specific tasks (like seeing-eye, search rescue, military/municipal roles).

A German Shepherd Marketing Dog program can easily be adapted for special challenges in corporate promotions that need a hard working technique to get the results done.

Please Support: Guide Dogs for the Blind
http://www.guidedogs.com/

Give your Dog a Break Everyday. Urban Out Sitters, Dog Walking Cage Free Boarding
http://www.urbanoutsitters.com/


About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Tuesday, January 11, 2011

The Beagle is a Publicity Hound

The Beagle as a Marketing Dog is a master of public relations, PR or publicity. This hard working show-hound sports an even tempered nature, intelligent demeanor, and a decidedly distinctive voice.

This Beagle Marketing Dog has an instantly recognizable howl, which is a familiar sound to journalists, other publicists and marketing professionals who have had the opportunity to get to know this specialized Marketing Dog breed. Like the K-9, the Beagle Marketing Dog is a tracking fanatic, who locks onto a goal and dedicates its strength, stamina and focus towards connecting with an on-the-move target.












Often used by industrial (and municipal groups i.e., customs/military) these publicity marketing dogs are by nature on the hunt for tidbits of news, sources, background stories and other items that could be of interest, harm or benefit to the managers they work alongside.  Probably the two most famous Beagles were both cartoons including Underdog and Charles Schultz's Snoopy who of course is famous in the comic strip Peanuts for writing letters to the editor and publishing stories about "... a dark and stormy night...” 

Sometimes Dogs are just Fun to Watch Too: Support Westminster Kennel Club
http://www.westminsterkennelclub.org/2011/show/info.html

No Link Here, Take Time Instead to Take Your Favorite Pup for a Walk.


About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Monday, January 10, 2011

Terriers are Social Networking Marketing Dogs

Social Network Marketing is a somewhat complicated, time consuming and often mismanaged marketing technique that is as peculiar and often as needy as the personality and temperament of a Jack Russell Terrier.

Terriers (the K-9 breed) are naturally social, have amazing communicative instincts and are eager to listen, respond and socialize with others. The Terrier Marketing Dog Program comparison (of the K-9 breed) also needs near-constant attention and achieves success from interacting (listening and responding) to others who share the space around them. These Marketing Dog program types naturally present a well-groomed appearance/presentation and work hard to make friends. Terrier Marketing Dogs socialize with others, and lead the pack with patience, dedication and by setting a good example.












Like the real dog, Terrier Marketing Dog programs do best when guided by a motivated, social, and often equally compulsively dedicated personal manager. Some famous terriers include (Moose aka Eddie Crane) the dog from Frasier, Spuds MacKenzie (Bull Terrier in Bud Light ads) and Nipper the Dog listening to his master’s voice in the RCA Phonograph ads.

Pound Puppies Need to Go on Walks Too: Please Volunteer at No-Kill Shelters
http://www.pawschicago.org/

Pets are Not Products, They're Creatures Who Need Love, Attention and Kindness
http://www.adoptapet.com/

About Puppy Dog Marketing: This article series is a skills showcase of Clint Garwood a senior-level marketing consultant who is actively campaigning to get a Google job. Thank you for stopping by to sniff around. Please bark away with comments. I am open to your suggestions and to receiving offers to work with any company where my skills and professionalism can find a good home.

Sunday, January 9, 2011

Puppy Dog Marketing: Writing Skills Introduction

Q. A Writing Skills Demonstration: Please create and publish a series of articles to your career blog that showcases your creative writing abilities. The blog series should connect both your professional knowledge area, with an area of personal interest. Please publish the articles as a stand-alone series.  Demonstrate through proper in-article keyword usage/optimization the ability to trigger a new pattern of Google Adword Display ads.

A. Puppy Dog Marketing is a new articles showcase to demonstrate the professional writing capabilities of Clint Garwood a senior-level marketing candidate actively campaigning for a job with Google. This article series will connect my professional knowledge of integrated marketing communications, with my love of Dogs, while demonstrating the ability to create on-topic keyword/relevant content that triggers search engine contextual integration. Thanks for stopping by to sniff around. Please bark away with comments, suggestions and work offers.

Keyword Adwords Goal: Pet Products with an emphasis on Dogs

Thursday, January 6, 2011

Social Networking for Business Class

I don't build followers lists on Facebook or Twitter..., but I do help businesses make personal connections to new customers by using social technology. My next Social Networking for Business course focuses on how smaller friend/follower groups can produce more value than huge anonymous lists.

This topic will be applied to the session's regular focus that teaches business owners and marketing professionals how to create a worthwhile social network content feed. 

To register for the Monday (1/17/2011) evening session at the Discovery Center Chicago please visit http://goo.gl/nCoac